Solutions

Experience that Counts

Insignia Strategies offers the experience of various levels of responsibility with multiple companies. From helping a small startup company grow to a multi-billion dollar portfolio, to establishing the North American brand subsidiaries of a very large multinational pharmaceutical company and growing it to an over eight billion dollar global pharmaceutical business with a large product portfolio covering multiple therapeutic areas. Insignia’s members played a major role in the success of these companies in top management roles. Areas of expertise include executive leadership as well as heads of commercial functions, business development, and regulatory affairs. In addition, Insignia members have long established relationships with other pharmaceutical executives in a variety of other functional areas.

Commercial and Product Strategy, Due Diligence

Business and Product Strategy

Business Development

target identification, commercial assessment, transaction negotiation and document preparation

Commercial Strategies

including market assessment and analytics, sales force sizing and product messaging

Product Management, Market Research, Competitive Intelligence

Regulatory Strategies

FDA Strategies for anything supporting approval

Regulatory strategy, including review of marketing materials

Brand life cycle optimization and brand protection

Imagine the Possibilities

We can work alongside your current team to maximize their potential, as well as providing mentoring for your executive leadership team.

Do you have a product, but not quite sure how to get it to the next milestone? We can help. Use our experience. We can save you time by avoiding missteps. We’ve been there, done that so take advantage of our experience.

A Few Examples

Managed the launch and commercialization of a substantial product for the treatment of Multiple Sclerosis and grew the product to over $5B in sales and led the lifecycle efforts that resulting in an extension of the lifecycle of the product to over 20 years on the market.

Developed and obtained regulatory approval, and marketed key products for the treatment of seasonal allergies, diabetes, Parkinson’s disease, cardiovascular disorders and ulcers to name just a few.

Grew a substantial respiratory brand portfolio of marketed products through a combination of regulatory and marketing strategies.

Led the efforts to take two major brand products over the counter.

Led the business development efforts for the sale and acquisition of products, including the commercial strategies that drove those business development deals.

We were often the first to offer groundbreaking strategies to help launch, grow and maintain market share beyond what is normally expected.

Experience That Counts